Shampoo

I never expected to get this excited about shampoo.

For most of my life it was just the first thing in the shower, something I grabbed without thinking. But while we were working on this formula, I started to notice the difference. My scalp felt clean and calm, and my hair felt lighter, softer and fuller than it had in years.

Now it’s the part of my routine I look forward to. A rich lather, that fruity-floral scent filling the shower, and a few quiet minutes before the day starts pulling at me. It’s simple, but it sets the tone for everything that comes after.

Start here, friend. Healthy hair really does begin with what you wash it with.

Full ingredients list: Water, Disodium Laureth Sulphosuccinate, Cocamidopropyl Betaine, Cocamide MEA, Fragrance, Guar Hydroxypropyltrimonium Chloride, Cetrimonium Chloride, Polyquaternium-10, Styrene/Acrylamide Copolymer, Hydrolyzed Keratin, Biotin, Hydrolyzed Collagen, Argania Spinosa Kernel Oil, Cocos Nucifera Oil, Ricinus Communis Seed Oil, Dehydroacetic Acid, Benzoic Acid, Phenoxyethanol, Linum Usitatissimum (Linseed) Seed Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil, Triticum Vulgare (Wheat) Germ Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Hippophae Rhamnoides (Sea Buckthorn) Oil, Salvia Officinalis (Sage) Leaf Extract, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Helianthus Annuus (Sunflower) Seed Oil, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Tocopheryl Acetate, Limonene, Linalool.

Massage Shampoo into wet hair and scalp, lather, and rinse well.